- Info -

ESTUDIO SMART specializes in high quality digital illustration solving all kinds of graphic needs. The work is carried out 100% digitally which allows us to provide maximum speed and flexibility.


The company was founded in Madrid in 1996, and has since then worked closely with some of the most prestigious global advertising companies. These include: Mccann, Shackleton, Leo Burnett, DDB, JWT, Saatchi, Euro RSCG, Publicis, Havas, El Laboratorio, Bungalow 25, La Despensa, Grey, Grupo R, Ignition K, Tapsa / Y&R, What If.


The work has included a variation of projects for the above agencies' clients, which have included amongst others: Heineken, Santander, Adidas, Schweppes, Red Cross, Movistar, Fnac, NH Hotels, Mapfre, Kellogg's, Mutua, Iberdrola, Toyota, Campofrío, Vodafone, El Corte Inglés, Fox, Sony, Ausonia, Mahou / San Miguel, Peugeot, ONCE, Real Madrid, Metro of Madrid, Ing Direct, Spanish National Lottery, Coca-Cola or Iberia


Our prime goal is to deliver high quality projects on time and on budget. We ensure quality through focussing in three main areas:


1. High level of professional knowledge graphics and illustration.
2. Always reliable and respecting deadlines.
3. The love for art.


The last one being the key ingredient that makes every project unique and ensures that each assignment receives the creativity and focus it deserves.



Diego Jimeno

Diego was born in Madrid in 1974. Since early childhood, he has been living amongst art books, drawing boards, Graphis magazines, paint brushes and illustrations. His father is the great illustrator and painter Justo Jimeno and he has been of great inspiration throughout Diego's life and works.

At the age of 22, Diego founded Estudio Smart. In 1999 he graduated in Fine Arts from the University Complutense of Madrid, specializing in “Image Arts”. He obtained five Award of Honors, and three of his drawings are included in the permanent collection of the "Cabinet of Drawings” at the university.

Already from the start he worked with prestigious advertising agencies and quickly became a highly valued professional within the industry. His deep knowledge of illustration and his great passion for what he does is reflected in his many illustration styles. He is also a painter and lives in Madrid with his wife and two sons.